Content Localisation

Engage the Chinese audience

When working with foreign audiences, you need to ensure that your message is clearly communicated to local consumers. Poor translation, weak advertising copy and the use of video assets and images that don’t resonate with local consumers will all work to drive consumers away, rather than connect them with your business. If your brand is new and unfamiliar to a potential customer, you need to be able to connect with them in a way that drives action.

At Sinorbis, we want to help you connect with every consumer that comes across your site. We will work with you to translate and adapt your content and marketing materials to ensure they engage the Chinese audience. Our experienced content marketing team will develop the right content to promote your brand in a way that helps to sell your products and services.

Content optimisation

Our team will create unique high quality content pieces to suit your business. We will ensure that all of your content, whether on your website, marketing material or emails, is written to suit the local audience; using local expressions, sentence structure and “chengyu”; the expressions, metaphors and idioms that are valued by Chinese speakers.

We can deliver solutions for all of your content requirements and also offer expert translation services in many languages. By coordinating with local SEO teams, we also ensure that we’re incorporating the keywords that will deliver success.