Chinese traveller: A memorable journey starts online
Create a Chinese web presence for travellers on the go
Mobile devices are the tool of choice for young Chinese travellers. And they expect a seamless experience from the very moment they are entering your website. Sinorbis can help you turn your Chinese website and landing pages into a mobile-friendly digital experience that captures the Chinese travellers’ imagination.
Tap into the power of search
Chinese travellers research, organise and book their trips online. While Baidu SEO and SEM are greats way to increase the general reach and visibility of your tourism brand, good performance on Sogou will earn you the attention of Chinese millennials. Leverage Sinorbis’ insights and tools to outrank your competitors on all major Chinese search engines.
Increase your reach through shareable social media moments
Many young and connected Chinese travellers get their inspiration for their next trip from the experiences their friends share on social media networks. Use the word-of-mouth and viral effects of WeChat, Weibo and Co to your advantage by creating and managing stunning official accounts for your tourism brand.
Understand what marketing activity is generating bookings
While dreaming up inspiring campaigns is great fun, at the end of the day bookings are what really matters to tourism marketers. Our insights and technology will give you a clear view on the channels that are having the biggest impact on Chinese traveller bookings.
Leverage our insight to optimise your digital presence
Digital marketing is always evolving and tourism marketers need to respond to opportunities, seasonal demands and changing user behaviour as they happen. As a data-driven organisation, we use the latest and most advanced technology so that you can stay ahead of the curve in an increasingly competitive race to woo the Chinese traveller.
Want to know what it takes to appeal to the new Chinese traveller?
In our whitepaper, ‘The Rising Dragon: Touring with the Chinese Traveller’, we draw on the latest data insight to present you with a clear picture of the Chinese traveller.