A complete solution for student acquisition in China
The technology and expertise you need to get every stage of the Chinese student journey right
Reach and build an audience in China
Create localised digital content, assets and collateral. Ensure your brand is discoverable by students and parents on Chinese channels.
Engage Chinese students on WeChat and RedNote
Nurture and engage your audience on Chinese channels and turn interest into high-quality applications.
Build trust via direct, 1-1 conversations on WeChat
Share the right localised message and content at the right time. Support decision making and drive enrolments.
Ensure you're visible to Chinese students and parents
Everything your school needs to establish a credible, compelling digital presence in China and equip agents to sell your school.
WeChat brochures
Rebuild your prospectus, flyer, handbook or course guide as a digital brochure that works in China and is sharable in WeChat.
LLM & SEO indexed assets
Create assets built to be found by China's search and AI engines, so students and parents discover you when they research and compare options.
China web presence
Make a lasting impression with a complete web presence that differentiates you from the competition.
Engage Chinese families on their most trusted platform: WeChat
Turn your WeChat account into a student acquisition channel: nurture your audience with targeted broadcasts, qualify and prioritise leads, scale communication with segments and automations, and keep your agents up to date.
Learn more about CONVALTO ->Analytics & channel performance to understand what works and what doesn't
Multi-channel campaign attribution removes guesswork to give you a complete picture of your student acquisition funnel in China. Know which channels and touchpoints drive enrolments to invest with confidence and improve ROI from China.
Cross-platform visibility
Get centralised insights across your collateral, WeChat, brochures, and websites so you can map performance across the entire student journey.
360° view of the student
Capture detailed source and campaign data which can integrate with your CRM and application system to understand exactly how Chinese students enrol with your school.
Need additional China marketing and recruitment support?
WeChat setup and marketing
We handle official account creation, localisation, content strategy and ongoing management so your team can focus on student relationships, not platform admin.
RedNote content & campaigns
We'll help you build a RedNote strategy that drives awareness of your school and generates leads.
China student journey mapping
Understand how Chinese students move from awareness through to enrolment, and where your current process has gaps. We map the journey, identify the drop-off points, and help you fix them.